For the past 5+ years, we have been working closely with the Arrive team to develop a visual identity for their East Austin location. During an initial brand process, we developed a mood-board that inspired ELD founder, Sarah Presson, to develop a full series of collage pieces.
The collages in this collection are inspired by Texas’s unique physical landscapes (its piney curtains, arid deserts, and endless skies), and the psychic landscapes they engender (open, reflective spaces for cosmic contemplation). An added dash of Tex-Mex flavor and retro Americana elements borrow from a color palette dually inspired by Austin’s seasonal wildflower explosion and those year-round visitors, our bright green monk parakeets!
The team selected 3 pieces for each room and commissioned the ELD team to develop a design for the room dinettes, room keys and a ‘How to East Austin’ guidebook.
The Arrive team chose an arrowhead collage to be printed on the formica tables. With a skull centered in the design, the arrows surrounding were hand cut from various magazines and land satellite images.
The room keys carried by guests are mini art pieces with a text number for the hotel concierge service on the back side.
Our field guide is informational yet stylish with several custom illustrations and snippets of collage art. It provides hotel guests a pocket reference for exploring Austin’s East side with options for food, drink, and entertainment within walking distance and slightly beyond.
Check out these articles to learn more:
Curbed | Culturemap | Timeout | Austin Business Journal
As Corner Vet expanded in Austin, a dark cloud named Corner Vet in Houston also grew – as another business, with another owner and another way of providing care. In order to remain true to our ethos, we decided to re-name and evolve from Corner Vet to not be associated with the other Texas clinics.
As concepts developed, Paz (meaning ‘peace’) became a much better fit for this practice.
Since emanating peaceful vibes is what this practice aims to share with both animal and human clientele, we adopted St. Francis as our patron Saint and symbol and coined ‘Peace to All’ as our new tagline.
Look for the new Paz signs on Cesar Chavez and South 1st in Austin, and take a moment to check out the incredible interiors as well. There is a beautiful painting by Mississippi artist Ginger Williams-Cook in the new S. 1st lobby, and there are are fine art prints throughout the building.
Our favorite group of thespians are performing on the rooftop plaza at Whole Foods April 18th-May 11th. Come see!!!!
We just finished the initial round of designs for the new Farmhouse Delivery Brand.
These folks deliver local farm food to residents in Austin and Houston.
If you are at all interested in eating locally grown food- Join Your Community!
We launched the Vuka Co-op website this week.
The new site is built to manage events, community announcements, rental specifications, pricing and a storefront for available furniture.
Check it out at:
We recently Josh Hailey’s new website this week for Photamerica.
Josh will be using the site to post images and video as he continues his journey.
Check it out here:
A couple weeks ago, I flew to Alabama to start working on the Museum of Wonder site with Butch Anthony. Jeff Moerchen, a photographer from the City of New York was also staying for the week to begin new series of work.
We cooked, slept and worked… even made time for a little graffiti.
The new Museum of Wonder site should be launched in the next couple of weeks- so check back soon!